About us

We believe that for growth to be sustainable, market awareness must be daily. gro.now turns this necessity into a simple habit.

Our Mission

We empower businesses of all sizes with market analytics — leveraging AI to enable smarter, faster decisions and accelerate growth.

HOW PEOPLE CHANGED

We are changing faster than we can realize.

We live longer, yet have less time: we constantly accelerate, type with one hand, process over 74 GB of information a day, and create more photos in 24 hours than previous generations did in a lifetime. So why is research still moving so slowly?

01
We are changing faster than we can realize.
Businesses don't hear the market in real time.
02

Businesses don't hear the market in real time.

While teams spend weeks preparing reports, customers can change their opinion five times.

gro.now makes market understanding as simple and precise as sending a voice message.

We don't aim to be the first — we aim to be useful.

We move fast, experiment boldly, and treat our customers as partners.

Every idea they share becomes a part of our evolution.

Every update brings us closer to one goal —

a world where every business truly understands its market.

03
We don't aim to be the first — we aim to be useful.
04

See how data and human insight can transform your business.

gro.now helps you hear the market — before it needs to speak loudly.

Supported by

IT Park Uzbekistan logo
Most Business Intelligence logo
Domino ventures logo
Draper University logo

Why we exist

Simple

Because understanding should never feel like work.

Fast

Insight should move at the speed of your customer.

Human Insight

Behind every number is a voice worth hearing.

Why we built gro.now

Why we built gro.now

While people change habits weekly, companies still wait months for answers. gro.now listens in real time — because customers won't wait.

92%

Of businesses don't hear their customers.

67%

Of clients leave silently.

Meet our team

We're a small team of researchers, engineers, and dreamers — building a world where businesses listen better.

Tanya Plotnikova

CEO, Co-founder

Tanya Plotnikova

20 years of experience leading and scaling tech products across three countries. Specializes in strategy, product marketing, and digital business growth. EMBA, TechWomen 2019 alumna (Silicon Valley).

Natalia Demchenko

CPO, Co-founder

Natalia Demchenko

20+ years of international marketing experience across telecom, fintech, and service industries. Expert in customer retention, CRM, and loyalty program strategy. MBA.

Vladimir Vashnev

CTO

Vladimir Vashnev

Full-stack engineer with experience building SaaS solutions for finance, marketing, and analytics. Specializes in scalable architectures and customer-centric systems.

Ramila Starodubtseva

Methodologist

Ramila Starodubtseva

PhD with 10+ years of experience in marketing research. Specializes in methodology design, quantitative & qualitative studies, and customer data analytics.

Aliya Saybulatova

Marketing Manager

Aliya Saybulatova

10+ years of experience in international marketing. Focused on brand development, communications, and launching businesses in Central Asia.

Yulia Khalikova

HR Consultant

Yulia Khalikova

15+ years of experience in HR management, including 12 years as an HR Business Partner at Beeline. Delivered 20+ successful HR projects as an independent consultant. SHL Assessor.

Amina Maratkyzy

Business Development

Amina Maratkyzy

Bachelor in International Relations (Nazarbayev University). Experience in business development, program management, and developing startup and VC ecosystems.

Bahadur Beshirov

Financial Consultant (FP&A)

Bahadur Beshirov

ACCA, Bachelor and Master from KIMEP University. 8+ years of experience in financial planning and analysis. Financial consultant of the project.

Evgeny Lyuft

Legal Consultant

Evgeny Lyuft

Legal consultant with 16 years of experience, including 10 years in a major international oilfield company. Specializes in private law (Russia/Kazakhstan), e-commerce, and IT projects.

Eldar Rasulov

B2B Sales Manager

Eldar Rasulov

10+ years of experience in banking and telecom. Specializes in B2B sales, negotiations, and corporate client acquisition.

Let's grow together

Ready to transform your business with AI-powered market intelligence? Get in touch and let's discuss your pilot project.

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